Settling into Stockholm: Essential Do's and Don'ts for International Professionals Moving to Sweden
Moving to Stockholm? Get the essentials on Swedish culture to make a smooth transition. From mastering the art of fika and respecting personal space to embracing eco-friendly habits, our guide to do’s and don’ts will help you settle in, make connections, and feel right at home in Sweden’s capital.
Moving to Sweden, and specifically to its vibrant capital, Stockholm, is a dream for many international professionals. Known for its high quality of life, strong work-life balance, and innovative work culture, Sweden has become a top destination for expats worldwide.
In fact, as of recent years, nearly 20% of the Swedish workforce consists of foreign-born individuals, reflecting the country's openness to skilled professionals from around the globe. However, adjusting to life in Stockholm comes with its own set of cultural nuances and practical considerations that can make or break your experience. Whether it’s learning the art of fika or embracing Sweden’s eco-conscious lifestyle, understanding these do’s and don’ts will ease your transition and help you feel at home in no time.
Ready to make your move to Stockholm seamless? Let Hemavi help you find the perfect place to call home. With our expert support and tailored solutions for expats, settling in has never been easier.
Do's of Moving to Sweden as a Young Professional
Learn basic swedish.
Though English is widely spoken in Sweden, learning Swedish can go a long way in showing respect for the local culture and making day-to-day interactions smoother. Knowing some basics in Swedish can help in understanding signs, participating in casual conversations, and even navigating workplace nuances. Sweden offers a variety of language learning programs, with ‘ Swedish for Immigrants ’ (SFI) being a popular, often free option provided by local municipalities. Enrolling in SFI classes can be an excellent way to learn the language, meet other newcomers, and gain insights into Swedish culture and society, making your integration that much easier.
Embrace 'Fika'
The concept of fika —a coffee break enjoyed with pastries or small treats—is more than just a quick coffee stop; it’s a social institution that emphasizes relaxation and connection. Workplaces often encourage fika breaks, which can be as brief as 15 minutes or as long as 30 minutes, and they are valued as times to unwind and build relationships. In fact, fika is seen as a bonding ritual, where you can connect with colleagues on a more personal level, and share moments outside of structured work tasks. So, don’t hesitate to accept an invitation to fika or even initiate one, as it’s a fantastic way to integrate into Swedish social life.
Be Punctual
Punctuality is a deeply respected value in Swedish culture. Whether it's a professional meeting, a social gathering, or even a casual coffee date, arriving on time—or even a few minutes early—is standard etiquette. Being late can be perceived as disrespectful or disorganized, so it’s worth planning your travel and schedule accordingly. This adherence to punctuality reflects Swedes’ appreciation for others’ time and is a fundamental part of working life, where meetings typically start and end on the dot.
Respect Personal Space
Swedes are known for their respect for personal space, and this cultural trait extends to everyday interactions. Maintaining an appropriate physical distance during conversations and minimizing unnecessary physical contact is a sign of courtesy in Sweden. For instance, hugging or close physical gestures are usually reserved for family and close friends, so keep things formal with handshakes or polite nods until you get to know people better. Being mindful of this unwritten rule will help you avoid misunderstandings and earn the comfort and trust of your Swedish colleagues and friends.
Familiarize Yourself with Local Customs
Sweden has its own set of customs, and understanding them will enhance your experience as a newcomer. For instance, it’s customary to remove your shoes before entering someone’s home, even if the host doesn’t explicitly ask you to. Additionally, Swedes are quite environmentally conscious; recycling is a major priority, and you’ll find well-organized recycling systems in homes and public spaces. Observing and participating in these customs, such as greeting people with a smile but keeping greetings subtle and low-key, shows a respect for local traditions that Swedes appreciate.
Don'ts of Moving to Sweden as a Young Professional
Avoid boasting.
Modesty is a cherished virtue in Sweden, where people generally value equality and humility. Talking openly about personal achievements, wealth, or success can come across as self-centered or boastful. Swedes are known for their unpretentious demeanor and often downplay their accomplishments, favoring a “lagom” approach—a concept rooted in balance and moderation. Instead of focusing on personal accolades, approach conversations with an interest in others and a collaborative spirit. This subtle style of interaction will help you build respect and rapport with Swedish colleagues and friends.
Steer Clear of Controversial Topics
In Sweden, discussing topics such as politics, religion, or immigration—especially with people you’ve just met—is generally avoided. Swedes tend to be private and respectful when it comes to such sensitive subjects, and they value creating a harmonious atmosphere in both social and professional settings. Instead, stick to neutral topics when meeting new people, such as the weather, nature, cultural events, or Sweden’s beautiful landscapes. As relationships deepen, you may find Swedes willing to share their views, but it’s best to let them initiate these discussions.
Don't Skip the Queue
Swedes take queuing seriously, and it’s common to find an organized queuing system with ticket numbers in places like banks, pharmacies, and even bakeries. Skipping the queue or disregarding the number system is seen as disrespectful and will likely earn disapproval from others waiting their turn. Respect for order and patience is a significant part of Swedish culture, so be sure to take a ticket when necessary and wait patiently. This small act reflects your understanding of and respect for Swedish customs, making you more welcomed in daily interactions.
Limit Loud Behavior
Swedes generally speak in a calm and measured tone, even in public spaces. Loud voices or overly animated gestures may be interpreted as disruptive or even aggressive. In Sweden, it’s common to keep conversations soft and to avoid standing out in a way that might disturb others. This extends to public places, such as cafes, restaurants, and public transport, where people appreciate a peaceful atmosphere. Being mindful of your volume and body language will make it easier to blend in and show respect for the Swedish way of life.
Don't Overlook Environmental Practices
Sweden is internationally recognized for its commitment to environmental sustainability, and Swedes take recycling, energy conservation, and eco-friendly practices seriously. Many Swedes separate waste into multiple recycling categories, including paper, plastics, metal, glass, and compost. Public recycling bins are widely available, and you’ll often find that apartment buildings and homes have designated bins for different materials. Swedes are also mindful of energy and water use, so small acts, like turning off lights when leaving a room and limiting water usage, are appreciated. Embracing these practices not only shows your respect for local values but also helps contribute positively to a sustainable community.
Moving to Stockholm as an international professional offers a unique opportunity to embrace Sweden’s rich culture, forward-thinking work environment, and high quality of life. By familiarizing yourself with these do's and don'ts—from learning Swedish and enjoying fika to respecting personal space and environmental practices—you can seamlessly blend into Swedish society and make the most of your experience.
Following these guidelines will not only help you avoid cultural misunderstandings but also enrich your journey in ways that build lasting connections and foster a genuine appreciation for Swedish life. As you settle into your new city, remember that every interaction and experience is a step towards feeling at home. Welcome to Stockholm—may it be the beginning of a fulfilling new chapter!
Looking for accommodation in Stockholm? Remember to check out the listings on Hemavi !
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Photo: Anna Hugosson
Good to know about networking in Stockholm
Publish date : 30 November 2023
Networking is often touted as one of the most effective ways to find a new job or grow a business. But for expats, it can also present some of the most puzzling challenges of life in a foreign country.
The key to networking in Stockholm is understanding that there’s a time and place for forging professional connections, says creative director Tomas Spragg Nilsson. Having previously worked in Brussels for several years, which included a stint as a communications advisor in the European Parliament, Tomas was no stranger to mingling when he moved to Stockholm in 2016. Despite this, he soon realised that if he wanted to get ahead in Sweden’s capital, he needed to forget almost all of his networking knowledge.
“I think in both Belgium and the UK, professional and social networking was a bit more organic. It was a drink after work or going out for dinner. Whereas here, it’s more organised and structured. I think once you embrace this change, you can really appreciate it and make the most of the experience.”
- Find professional networks and co-working spaces
Many group events in Stockholm, such as professional meet-ups and social activities, are planned in advance or recur on a fixed day in the calendar. Tomas believes that this structure is, in part, what may have led to an unfair reputation Swedes have for being reserved. Rather, he says, they simply prefer to keep different areas of their lives separate.
“People think it’s difficult to get past the Swedish facade which can be seen as being cool or distant. It’s difficult to penetrate that unless you go to an event where there is a shared interest or one of these specifically-organised activities. Then Swedes are much more open and ready to talk and network.”
Tomas has grown to appreciate this approach to networking, especially since becoming a father. It’s no longer easy to go out for an impromptu meet-up or an unplanned dinner which means spontaneous networking is off the cards. Knowing that professional events, even afterwork drinks or a coffee break, are planned in advance makes him feel less anxious that he may be missing out on opportunities.
“At first, I worried that I wouldn’t have the opportunity to follow colleagues for an afterwork drink. But then I realise that because everything is organised around events, you can plan these things a long time in advance. Even the afterwork drinks are organised so you rarely miss out.”
In the Swedish workplace, fika is a sacred thing. And this kind of networking you have with your colleagues is super important.
Networking etiquette
Swedes speak excellent English, so non-Swedish speakers shouldn’t feel put off by events which may have a predominantly Swedish crowd. But while language might not present a barrier to making new connections, not familiarising yourself with cultural norms might. One such example, which may take expats some getting used to, can be encapsulated by a single word: Jantelagen . This cultural quirk loosely translates as a preference for modesty and is an integral component of networking etiquette in Sweden.
“In Brussels, where everyone is trying to be seen and tell their story, it naturally breeds an environment where people brag about their organisation or their achievements. I find in Sweden that is more detrimental to your cause than helpful; the etiquette of networking with Swedes is to be more modest about what you do.”
It’s not the only social norm to prepare yourself for when networking in Stockholm. In these designated situations, Swedes aren’t big fans of small talk and, while in some cultures a pause in the conversation would be dubbed an ‘awkward’ silence, in Sweden it’s considered more of a comfortable interval.
“Maybe it’s a British thing but if you’re having a conversation and there’s a silence, I feel like I need to fill it. Whereas the Swedes just embrace the silence!”
Sacred fika
Those who have landed a job in Stockholm should be careful not to neglect the ready-made networks in their workplaces. While websites like Facebook and Eventbrite can help you to make new connections at dedicated events, that doesn’t mean your existing colleagues should be overlooked. And there’s no better time to strengthen that connection than over a cup of coffee and a snack, better-known in Sweden as fika . It’s a much-cherished Swedish tradition that even the busiest Swede makes time for during their day, and one which Tomas says can be integral to deepening any professional bond.
“Coming from the British culture there can be this tendency to think ‘I don’t have time for this’. Whereas in the Swedish workplace, fika is a sacred thing. And this kind of networking you have with your colleagues is super important. So if you’re in a workplace and have these moments for networking, you should absolutely embrace them.”
- Why networking is key when you're new in Stockholm
Local in Stockholm
Tomas Spragg Nilsson is a Creative Director at Punctuate AB, a startup communications agency based in Stockholm. His background is in political advocacy, value driven communications and filmmaking. Tomas often comments on Swedish lifestyle and in 2020 he published ‘Fear and Falukorv’, a deep dive into Swedish culture, before he himself became Swedish.
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