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Politics | State launches $30M TV ad campaign touting Illinois as the ‘Middle of Everything’

Antonio Perez/Chicago Tribune

A diver holds up an "Illinois the middle of everything" sign during a news conference at the Shedd Aquarium in Chicago as part of the announcement for a new Illinois tourism campaign on April 18, 2022.

Brian Cassella / Chicago Tribune

Visitors explore The Ledge glass boxes on the 103rd floor of Willis Tower on April 21, 2021.

A $30 million national campaign promoting Illinois tourism with the theme “Middle of Everything” was unveiled Monday with TV spots directed by and starring actress and Illinois native Jane Lynch.

The spending far outstrips recent tourism efforts by the state, which include the $6 million “Time for Me to Drive” campaign last summer and a $15 million push in 2019 that touted “Amazing” destinations across Illinois, from Cave-in-Rock State Park near the Kentucky border to The Ledge glass viewing box atop Willis Tower in Chicago.

The campaign was introduced by reelection-seeking Gov. J.B. Pritzker during a news conference at Shedd Aquarium. The 30-second ads highlight notable attractions and activities in the state, from Chicago’s Navy Pier and Cloud Gate sculpture to Springfield’s Cozy Dog Drive-In and Abraham Lincoln Presidential Library and Museum, to zip-lining in the Shawnee National Forest in southern Illinois.

The ad campaign comes as Illinois, like other states, is trying to move away from the pandemic with businesses and tourist attractions open without any mask or COVID-19 vaccine restrictions.

According to the Illinois Department of Commerce and Economic Opportunity, visitor spending in the state jumped 12% from $40.5 billion in 2016 to $45.5 billion in 2019 before it dropped 49% in 2020 to $23.3 billion. The agency couldn’t provide figures for 2021 or so far in 2022, but its director, Sylvia Garcia, said tourism is “rebounding” and people are “eager to travel.”

The campaign kicks off as Pritzker tries to counter Republican criticism over his handling of crime, an issue that will be front and center throughout the election season. Since the start of the COVID-19 pandemic, gun violence has been up not only in Chicago but in other cities throughout the state. He was asked about the effect of crime might have on getting visitors to places like Chicago.

“We have so many things to see all across the state, so people will be traveling, I think, both to Chicago and to the rest of the state. As for people who are coming to Chicago, Chicago is really a wonderful place to visit. The people of Chicago are good, decent, hardworking, honest, wonderful people, and nice,” Pritzker said.

“Of course, the challenges that we have in Illinois and in Chicago are ones we’re always looking to overcome,” he said. “But now is a great time to come visit. Maybe a little more sunshine than we have today. And we will have lots of that for the next five, six months.”

The $30.3 million TV campaign will span 20 markets across Illinois and seven neighboring states, and will appear nationally on cable TV beginning April 25. A Spanish-language ad will also air in the Chicago market.

Lynch, an Emmy- and Golden Globe Award-winning actress who said the ads were her first directorial effort, was raised in south suburban Dolton.

“We’re excited to share Illinois with more visitors from across the country and around the globe, as well as our fellow Illinoisans who may not know about all the amazing attractions and unique destinations they can visit close to home,” Garcia said.

An earlier version of this story included incorrect figures for visitor spending in Illinois.

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The Middle of Everything campaign highlights Illinois as the center of culture, food, history, architecture, nightlife and natural wonders—full of experiences for visitors to discover.

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Snow-kissed cityscapes and dazzling sights surround your seasonal sojourn in the Middle of Everything luxury. Enjoy unparalleled comfort during your lavish stay, and blissful days full of shopping, exquisite Michelin Star restaurants and moving performances.

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New $6 million ad campaign announced to drive tourists to Illinois

CHICAGO (WLS) -- Illinois is launching a new effort to drive tourists to destinations and attractions throughout the state.

A new ad campaign targeting seven surrounding states will encourage people to take road trips to Chicago and other Illinois travel destinations.

The aim is to bring jobs back and encourage people to hit the road Memorial Day weekend, and specifically that Illinois is where they should spend their hard earned dollars.

"We love big cities, it's time to travel again, and that's why were here," said tourist Krystal Sterling.

She and Ashton Fannin are visiting Chicago from Atlanta.

"It's just cool to see the different architecture and the history of the city," Fannin said.

Governor JB Pritzker said visitors are part of the solution after a year of staggering losses for the tourism industry. He announced the new push to propel people through Illinois this summer Wednesday.

"Tourism means jobs more hotel and hospitality and recreation workers getting back to work," Pritzker said.

He announced a new $6 million ad campaign targeting surrounding states and featuring Illinois' own REO Speedwagon.

"When we've got tourists and visitors coming and staying in our hotels, shopping in our stores and going to our museums and attractions, they are paying the paychecks of those employees that come from every single ward in the city of Chicago," said Kimberly Bares, President and CEO of Magnificent Mile Association.

Bares said that should be a help downtown at a huge Illinois tourist attraction, the Mag Mile

According to her, the Magnificent Mile hosts 6 million visitors in a normal year. The pandemic brought that down to just 25 percent.

A few blocks away at Navy Pier, it normally welcome nearly 9 million visitors yearly, but just recently reopened outdoor attractions.

A birthday crowd from Quincy, Illinois and Hannibal, Missouri is part of a hopeful trend.

"It's just great to get back to just being and having fun with my friends," said tourist Joyce Mayfield.

"What's really encouraging is we're seeing an 18 percent spike in our website traffic that is from outside of Illinois and that means there is some interest there. So we want to encourage those people to make that trip," said Payal Patel, spokesperson for Navy Pier.

Sixty itineraries are available for communities across the state, including Oak Park in Cook County that has a craft beer trail that goes all summer long. You can learn more by visiting enjoyillinois.com

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Illinois launches 'Middle of Everything' tourism campaign

Pritzker and other state officials rolled out a new $30 million ad campaign Monday highlighting Illinois' role as a cultural touchstone with a new slogan, "Middle of Everything."

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Choose chicago unveils new slogan as tourism swings back.

Choose Chicago, the city’s tourism agency, unveiled “When You Go You Know,” its latest marketing campaign during an in-person event with remarks by Mayor Lori Lightfoot on Wednesday. The new slogan was announced in conjunction with the news that tourism is on the rebound, according to new data from the mayor's office.

“What we love about the campaign is that it is provocative and feels like we’re letting everyone in on our secret,” Choose Chicago CEO Lynn Osmond said in a statement. “People that live here know how special the city is and we want visitors to feel the same way.”

Choose Chicago’s new tagline is replacing its “Welcome Home” campaign , which was launched in 2017. “When You Go You Know” aims to beckon people back to the city. And as the new data reveals, they’re starting to return.

According to numbers released by the mayor's office , the city welcomed 30.7 million visitors from all over the U.S. and the world, an 86% uptick from 2020 when the COVID-19 pandemic brought most traveling to a halt. While Chicago still has a way to go to return to its pre-pandemic levels, the sector is trending in a positive direction. Tourism spending was estimated at $9.8 billion for 2021, half that of 2019.

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“We are excited to see these numbers for 2021 despite the challenges we faced,” Osmond said in a statement. “It is a true testament to Chicago’s resilience and strength as a top destination for tourists, businesses, and events. I have never been more confident in our ability to make a full recovery.”

This year, the city expects that international and business travel will continue to pick up now that travel restrictions have eased. The statement from the mayor's office added, "In May, occupancy at hotels in the central business district averaged 66%, and room rates averaged more than $242 per night, surpassing May 2019 levels."

Convention center behemoth McCormick Place is also seeing a big bounce back as it's expected to host 183 events this year, bringing in 1.5 million visitors and, most importantly, generating $1.8 billion of "economic impact."

“When You Go You Know” comes on the heels of the controversial “Chicago Not in Chicago” campaign, a collaboration between the city and local agency Energy BBDO that launched this past January but didn't involve Choose Chicago. The infamous marketing campaign touted the city’s influence in other metropolitan areas, namely big brother New York, while not actually featuring Chicago. Another campaign that didn't involve Choose Chicago, "What We're Made Of," was unveiled to far fewer cries of protest in March. 

Choose Chicago has already splashed “When You Go You Know” across its website just in time for the start of the summer tourism season. The agency will roll out the full campaign regionally and nationally later this month.

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Our city’s new slogan works

Look at all the press this new slogan, ‘chicago not in chicago,’ is getting, far more than any other slogan in recent memory..

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Those who criticize the new Chicago slogan “Chicago. Not in Chicago” reveal a lack of understanding of how slogans and tag lines work. One reader bemoans the lack of clarity in this slogan. But lack of clarity can be an asset at times. Look at all the press this new slogan is getting, far more than any other Chicago slogan in recent memory.

And because the tag line is hard to make sense of, especially for the older set, people are spending more time trying to figure out its meaning. This means they’re been engaged by the slogan, and the point of the slogan — that many phenomena that were invented or created in Chicago find their way to other large cities, which are often wrongly given credit for these inventions — is well-taken, informative and worth making.

The goal of most tag lines, slogans and other catch phrases should be to engage the audience’s brains. Sometimes clarity works against this goal.

Jim Morris, Evanston

SEND LETTERS TO: [email protected]. We want to hear from our readers. To be considered for publication, letters must include your full name, your neighborhood or hometown and a phone number for verification purposes. Letters should be a maximum of 350 words and may be edited for clarity and length.

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It is even more incredible that people would still believe and peddle these bold-faced untruths. And not just ordinary people, but the politicians still carrying the Trump water bucket all the way to the cesspool out back.

I am truly astonished at the state of our two major political parties. Aside from the constant sniping at each other, massive infighting practically splits them both in half. U.S. Reps. Adam Kinzinger and Liz Cheney, and U.S. Sens. Joe Manchin and Kyrsten Sinema, are my heroes, not pariahs who should be censored.

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Regardless of an appointed or elected Chicago school board, a psychiatrist and/or a clinical psychologist should be on the board, or at a minimum, in direct consultation with the board as important decisions are made.

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Despite existing protections, pregnant workers still face workplace discrimination in all industries, across race and ethnicity, and in every state. Far too often, pregnant workers are forced out of their jobs and denied small accommodations — such as sitting instead of standing, or carrying a water bottle — that would enable them to continue working.

It is estimated that each year, 250,000 pregnant workers are denied reasonable accommodations. The Act would help end this discrimination, promote healthy pregnancies, and protect the financial security of women and families. It is a common sense solution to the frontline workforce staffing challenges that employers and our economy are facing.

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While this is not a surprise to most people, the NFL is not alone in its racial discrimination and unjust practices. This is a standard reality in boardrooms, corporate and business offices, and institutions across this country. I pray that Flores’ courage will create an opportunity for change.

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The Republicans are all too quick to call Democrats socialists. But which party is trying to make this country more like the Soviet Union? Which party is trying to make it easier for the party in power to control the outcomes of elections? Which party is under complete control of a single authoritarian leader? Which party is introducing bills to allow local legislatures (under their control) to overturn election results.

I have heard people say they don’t recognize the Republican Party anymore. If Donald Trump is elected president in 2024, will you still recognize the United States as the Land of the Free?

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Illinois launches new tourism campaign starring Jane Lynch

Governor, tourism committee launches summer campaign across the midwest..

CHICAGO, Ill. (WIFR) - Jane Lynch, the actress best known for her role in the hit TV show “Glee,” is part of a new tourism campaign for the state of Illinois.

Governor JB Pritzker officially kicked off the tourism campaign with the Illinois native appearing via Zoom to preview the new commercials. The campaign is called “Middle of Everything,” and highlights a list of attractions both downtown Chicago and across the state.

“We are thrilled to partner with Illinois’ own Jane Lynch, the perfect ambassador to promote our state, in this new tourism campaign,” said Governor JB Pritzker. “This campaign is a significant next step to aid our state’s tourism recovery and positions Illinois for future growth and success that our entire state can rally around – helping our economy, boosting tax revenues, and putting people back to work. As tourists gear up for a busy summer travel season, we welcome visitors near and far to find themselves in the middle of everything that Illinois has to offer.”

Starting this week, the new ads will run in eight states , targeting travelers in Midwestern markets on broadcast and connected TV in Illinois, Indiana, Missouri, Wisconsin, Iowa, Michigan, Minnesota, and Kentucky. The ads will also appear nationally on cable TV starting April 25.

In the “Middle of Everything,” Lynch stars as Illinois’ official tour guide showcasing iconic attractions in Chicago, Springfield, Historic Route 66, and the Garden of the Gods in Shawnee National Forest in southern Illinois.

After almost two and a half years of mitigations due to the coronavirus pandemic, the Senate Tourism Committee is rolling out the red carpet with the new campaign that features Lynch as both director and star, for an expected 750,000 individual trips to the Prairie State.

The state’s last campaign brought nearly $212 million in revenue.

“I loved every minute of working on this project promoting tourism in my home state and I’m so proud to finally see it come to life,” said Lynch. “I am grateful for Gov. Pritzker’s enthusiasm and support for this new Illinois Tourism marketing campaign. We share the same passion for Illinois, its people, its culture, and the wonderful attractions across the state.

The $30.3 million campaign is the latest in state efforts to accelerate the recovery of Illinois’ tourism and hospitality industry employing more than 600,000 people statewide prior to the pandemic.

Copyright 2022 WIFR. All rights reserved.

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Illinois Slogan

Are you looking for Illinois slogans and mottos? You are at the right place to find the one-liners and saying expressions easily. Use this comprehensive table to help you quickly find all the main Illinois state motto and phrases! We have included official mottos and nicknames for the license plates.

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582+ Great Illinois Slogans and Mottos (Generator)

Illinois Slogans tell the story of the state in a few catchy phrases. “Land of Lincoln” honors Abraham Lincoln, a famous leader from here. “Mile After Magnificent Mile” talks about Chicago’s awesome cityscape.

“The Prairie State” highlights its beautiful plains. “Make No Little Plans” shows its can-do attitude. “Are You Up For Amazing?” asks if you’re ready for its cool attractions.

These slogans capture Illinois’ history, natural beauty, and exciting opportunities, making it a great place to live and visit.

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Top Illinois Slogans

Illinois slogans .

Carrying Lincoln’s legacy

Magnificient mile at Illinois

Illinois, Lincoln’s land

Be less annoyed at Illinois

The land to Iowa’s gateway

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A diversified state

The land with ethanol produce

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Explore From City to Countryside

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Celebrate Where Tradition Meets Progress

From Great Lakes to Great Plains

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Where Every Mile is a Memory

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From Cornfields to Skyscrapers

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A State for Every Season

Best Illinois State Slogans and Sayings

Elegancy is the heritage of Illinois

The State of transparency

The courage in the heart of the people

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Free from all the barriers

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Myths, spirituality charms the state since the ages

Flaws with dynamics of the wind energy

The Chicago discovered the Wind energy

Illinois has unearthed the wind technology to the world

Easy to perceive, clear to live

Development, evolution and transfiguration

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Mutation and transmutation technical spheres

Vicissitude are enthusiasm in the soil of the city

Buoyancy and perkiness images the classy whites

Sprightliness and strength always been in Illinois

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Potency and dynamism drive the state

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Zing pep and pizzazz culture punches in the State

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Vim and vigor of modern tech

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Keen acute minded people resides here

Penetrating the best skills into the universe

An end to discrimination started from Illinois

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Opera is in the soul of the Illinois

Piece of sandwiches, relax in Illinois

Have some luxury dinner here in Illinois

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Rock culture stunned the world

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Acoustic melodious voices are twirling 

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Airs are filled, Road are shining, in Illinois

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Bop classical whirls of music, it’s Illinois

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Hymn of charming place

We bring to you some of the inspiring Museum Day Messages, Quotes and Greetings to share on social media to create more awareness about museums.

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Ragtime, and the fun time, in the world

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Strained with best jazz songs

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Heavy metals are property of Illinois

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Pride and prejudice of venture capitalists

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Sputter of carols are amazing in the city

Buzz of riches many are alluring here

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Vitality followed the biofuels

Rigorous to maintain the class of the state 

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Zeal to harvest the crops in the blood of Illinois

On verge of Museum of Science and Industry

Change mood in Vandalia State House State Historic Site

Verve and love the Lincoln Home National Historic Site

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Passage of library and the hunting’s are in Illinois

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Progressed with gradation biofuel

If you are struggling to decide a slogan so make sure to check out the Best Florida State Slogans And Mottos .

Shine in Stephen and Elizabeth Ann Kusmierczak Art Gallery

Shift to the Aristech, biofuels and wind energy evolved here

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Where corn is king and traffic is our national pastime.

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Where every day is a windy hair day.

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From Sears Tower to corn towers, we reach for the sky.

Where street food is an art form.

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From city skylines to starry nights, we’ve got the views.

We put the ‘silly’ in Springfield.

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We’re the reason GPS was invented.

Home of deep-dish dreams and prairie sunsets.

From Chi-town to farm town, we’ve got your adventure.

Where pizza slices are as big as our dreams.

Land of Lincoln and potholes with personality.

Where our weather changes more than our socks.

Where you can find both blues and blues clues.

Home of Lincoln and more doughnut shops than you can shake a stick at.

From Lake Michigan to the Mississippi, we’re liquid assets.

Where hot dogs are a religion and deep-dish is the altar.

Where our lakes are great, and our winters are grate.

We’re not just the heart of the Midwest; we’re the funny bone.

From Lincoln’s hat to a Cubs baseball cap, we’ve got history covered.

Home of the Windy City and the original windy politicians.

Land of Lincoln and more skyscrapers than common sense.

Where our state bird is the construction crane.

From jazz to pizza, we serve up culture in every slice.

Where winters are icy, but our jokes are even chillier.

Home of the Cubs, where even our bears are fans.

Land of Lincoln and more art museums than you can shake a paintbrush at.

From Chi-town to downstate, we’re a state of contrasts and punchlines.

Where potholes are the ultimate driving challenge.

Where Lincoln walked, and we’re still trying to fill his shoes.

Where our deep-dish is deeper than our secrets.

Home of the Windy City and politicians who blow hot air.

Land of Lincoln and more hot dog stands than traffic lights.

We make snow shoveling an Olympic sport.

From Route 66 to the ‘L’ train, we’re always on the move.

Where we’ve mastered the art of pizza and politics.

Home of the Cubs, where even the ivy is in on the game.

Land of Lincoln and more cow pastures than you can moo at.

Where the only thing deeper than our pizza is our history.

Where cornfields and city skylines coexist – with a side of laughs.

Where we’re serious about pizza and not much else.

Home of the Windy City and windbreakers for every occasion.

From Abe to Willis Tower, we’ve got big legends and even bigger laughs.

Where our weather is unpredictable, but our jokes aren’t.

Where deep-dish pizza is a religion and Cubs games are sacred.

Where we’ve got bean sculptures and bean jokes aplenty.

Home of Lincoln and a skyline as iconic as his beard.

Land of Lincoln and more blues tunes than you can tap your foot to.

From Chi-town to the prairie, we’ve got a joke for every corner.

Where the only thing taller than our buildings is our humor.

We put the ‘I’ in iconic – and the ‘fun’ in funny.

Home of the Cubs, where even our pigeons have personality.

Land of Lincoln and more landmarks than you can memorize.

From Route 66 to the Magnificent Mile, we’re a state of smiles.

Where the ‘bean’ isn’t just a noun, it’s a masterpiece.

Where hot dogs are an art form and condiments are optional.

Home of the Windy City and weather forecasts that keep you guessing.

Land of Lincoln and more pizza varieties than you can imagine.

Where our humor is as diverse as our neighborhoods.

Where deep-dish pizza is life and the Cubs are our heartbeat.

Where winters are tough, but our jokes are even tougher.

Home of Abe and architectural wonders that’ll have you grinning.

Land of Lincoln and more comedy clubs than you can catch a laugh at.

From cornfields to comedy, we’re the state of surprises.

Where our lakes are great and our punchlines are even greater.

We’ve got history, hot dogs, and a heap of humor.

Home of the Windy City and the gusts that mess up your hair.

Land of Lincoln and more quirky roadside attractions than you can count.

Where skyscrapers and silliness reach new heights.

Where our weather is as unpredictable as our punchlines.

We make pizza, politics, and puns like no other.

Illinois Slogans in English

Chicago: The Windy City

Where Rivers Flow and Prairie Skies Grow

Celebrate Illinois

Discover the Heart of America

Where Adventure Begins

Diverse by Nature, Chicago by Culture

Your Gateway to the Midwest

From Chicago to Cairo, It’s All Here

Where the Heartland Meets the Skyline

Explore, Experience, Illinois

Bountiful Beauty, Illinois

Nature’s Canvas, Illinois Land

From Lincoln to Lakeshores, It’s Illinois

Dream, Discover, Illinois

Chicago Lights, Prairie Nights

Where History Comes Alive

Where Rivers Unite, So Do People

Where Urban Energy Meets Rural Charm

Gateway to the Midwest, Illinois

Life’s an Adventure, Choose Illinois

Where Every Corner Holds a Story

Exploring Diversity, Embracing Unity

A Symphony of Scenic Wonders

From Farms to Festivals, It’s Illinois

Proud Past, Bright Future: Illinois

Connecting Communities, Cultures, and Commerce

Explore the Heart of the Heartland

Where Dreams Take Flight

From Cornfields to City Skyscrapers

Discover the Charm of Chicago and Beyond

Land of Lakes, Land of Legends

Urban Vibe, Prairie Pride

History, Heritage, Hospitality

Experience the Essence of Illinois

Where Tradition Meets Innovation: Illinois

A Tapestry of Towns and Trails

Gateway to Greatness: Illinois

A State of Steadfast Spirit

From Skyline to Shoreline, It’s Illinois

Where Nature and Neighbor Meet

Discovering Illinois Delights

Where Every Season Shines

From Heartland Harmony to Urban Buzz

A Kaleidoscope of Cultures

Where Adventures Unfold, It’s Illinois

Where the Midwest Magic Happens

Cherish Every Moment, Choose Illinois

Nature’s Playground, City’s Canvas

Diverse Dreams, United in Illinois

Land of Lakes, Legends, and Laughter

Explore, Enrich, Experience Illinois

From Prairie Pride to City Lights

Where Communities Connect

Unfold the Charm of Illinois

A Symphony of Seasons

From Lincoln’s Legacy to Modern Marvels

Celebrate the Spirit of Illinois

Journey to the Heart of America

From Heartland Heritage to Chicago Glam

Vibrant Cities, Serene Countryside

Where Every Day is a New Adventure

Discover Your Midwest Escape

Bridging the Gap, Building the Future

From Rivers to Rooftops, It’s Illinois

A Tapestry of Treasures

Where Culture Blooms and Skyscrapers Soar

From Main Street to Magnificent Mile, It’s Illinois

Embrace the Energy, Embrace the Land

Discovering the Unseen in Illinois

A Fusion of Flavors and Landscapes

Inspiring Innovation, Celebrating Heritage

Explore, Engage, Enjoy Illinois

From the Prairie Plains to Urban Gains

Where Every Path is a Promise

From Hometowns to Horizon

A State of Gracious Greatness

Embrace the Adventure, Embrace Illinois

From Fields to Festivals, It’s Illinois

Where Memories Bloom

Where Urban Dreams Meet Natural Streams

Bridging Borders, Building Bonds: Illinois

Where Community and Culture Thrive

From Heartland Hues to City Views

The Melody of Midwest Life

Discover Where Diversity Flows and Opportunities Grow

Catchy Illinois Slogans

Land of Lincoln, Heart of America

Where History Meets Innovation

Discover Gateway to the Midwest

Prairie Beauty, Urban Excitement

Experience From Farms to Skyscrapers

Explore the Spirit of Illinois

Where Diversity Thrives

More Than Just the Windy City

Where Rivers Run and Dreams Rise

Life, Liberty, and the Pursuit of Illinois

Experience the Magic of Illinois

Where Traditions and Progress Unite

Rich in History, Bright in Future

Feel the Pulse of Illinois

Gateway to the Heartland: Illinois

From the Great Lakes to the Great Plains: Illinois

Uniting Communities, Celebrating Diversity

Discover the Charm of Illinois

A Tapestry of Cultures and Landscapes

Land of Lincoln Pride

Nature’s Playground, City’s Pulse

Where History and Progress Converge

Explore, Experience, Enjoy: Illinois

Where Tradition Meets Tomorrow

Sparkling Waters, Soaring Skyscrapers

Celebrate Life in Illinois

Cultivating Innovation, Harvesting Success

Where Every Mile is a Smile

Discover Where Adventures Begin

Uncover the Treasures of Illinois

The Art of Living

Bridging the Past to the Present

Explore the Extraordinary in Illinois

Where Every Moment is Iconic

Boundless Horizons, Bright Futures

Embrace the Adventure

Elevate Your Experience in Illinois

Where History is Your Story

Where Legends Come to Life

Igniting Imaginations

Endless Discoveries, One Destination

Where the Spirit of the Midwest Shines

Where Heart and Hustle Drive Success

A Symphony of Nature and Urban Delight

Where Heritage and Progress Unite

Celebrate the Wonders of Illinois

Experience the Magic

Discover the Unseen in Illinois

Inspiring Innovation, Nurturing Tradition

Bridges of Unity, Skies of Opportunity

Where Ideas Soar and Dreams Flourish

A Melting Pot of Cultures and Ideas

Where Every Moment is a Memory

Explore From Main Street to Lakeshore

From Heartland to Horizon

Where Adventure Knows No Boundaries

Cultivating Hope, Nurturing Tomorrow

Where Community is a Way of Life

Discover the Unexpected

From Farms to Future

Where Nature’s Beauty Meets Urban Wonder

A State of Inspiration

Enriching Lives, Embracing Diversity

Where Dreams Find Their Canvas

Celebrating Heritage, Forging Progress

Your Adventure Awaits

Where Every Step Tells a Story

From Prairie Roots to City Skies

Inspiring Minds, Igniting Innovation

A Kaleidoscope of Experiences

Where Today Meets Tomorrow

Land of Lakes, Legends, and Lifelong Memories

Discover the Beauty Within

Where Hope Grows and Dreams Soar

Short Illinois Slogans

Prairie State Pride

Chicago: Windy City Wonder

Explore From City Lights to Country Nights

Great Lakes, Great State

Where Culture and Nature Unite

Discover Diversity in the Land of Lincoln

Chicago to Cairo: All of Illinois, All for You

From Cornfields to Skylines: Illinois Delights

Heartland Harmony: Illinois Invites You

Landscapes, Cityscapes, and Everything in Between

Celebrate Life in the Prairie State

Diverse Horizons, One Illinois Spirit

From Abe to the Windy Sea, Illinois Beckons

Experience the Magic of the Midwest in Illinois

The Best of the Midwest: Illinois Welcomes You

Where Rivers Meet Dreams

Chicago Lights, Prairie Heights

Land of Legends, Modern Marvels

Heartland Harmony, Urban Flair

From Farms to Skyscrapers: Illinois Thrives

Explore Beyond Boundaries

Where History Lives Today

Beyond Cornfields: Illinois’ Hidden Treasures

Chicago to Shawnee: Illinois Wonders Await

Land of Lincoln’s Legacy

Nature’s Canvas, Urban Energy: Illinois Excites

Discover, Dwell, Delight: Illinois Beckons

A Symphony of Landscapes

Illinois Dreams, Illinois Streams

From Abe to Blues: Illinois Charms

City Lights, Starry Nights: Illinois Magic

Pride in the Prairie State

Where Culture Blossoms

Gateway to the Heartland: Illinois Welcomes You

Diverse Past, Unlimited Future: Illinois Inspires

Illinois Horizons, Infinite Possibilities

Experience Where Stories Unfold

Chicago’s Skyline, Nature’s Design: Illinois Shines

Where Adventure Knows No Bounds

From Fields to City Streets: Illinois Stories

Land of Dreams and Heritage

Chicago Dreams, Heartland Themes

Where City Dreams Meet Country Scenes

Bridging Past and Present: Illinois Invites You

Chicago’s Beat, Prairie’s Peace: Illinois Thrives

A Patchwork of Beauty and History

From Abe to Architecture: Illinois Awaits

City Pulse, Country Comfort: Illinois Allures

Unfold the Wonders of Illinois

Where Adventure and History Collide

Chicago Skylines, Illinois Vines

Dream, Explore, Belong: Illinois Welcomes All

A Blend of Tradition and Innovation

From Prairie Trails to City Tales: Illinois Inspires

Horizons Meet Heart in Illinois

Chicago’s Spark, Prairie’s Heart: Illinois Enchants

Where Urban Dreams Flourish

Gateway to the Midwest: Illinois Awaits You

Where Stories Take Root

Chicago Lights, Prairie Heights: Illinois Delights

Illinois Dreams, City Gleam

Experience the Soul of Illinois

Where Diversity Unites

Chicago Dreams, Prairie Themes

Land of Hope and Heritage

Illinois Tourism Slogan

Miles of Smiles

Stay Legendary, Illinois

Discover the Heart of the Midwest

Chicago: Make No Little Plans

Explore the Prairie State

Gateway to the Great Outdoors

Great Rivers, Great Times

A State of Excitement

Unwrap the Magic of Illinois

Where History and Adventure Collide

Beyond the Ordinary

Explore the Spirit of the Midwest

Land of Lakes, Skyscrapers, and Dreams

Where Stories Come to Life

Nature’s Canvas, City’s Pulse

Rediscover Illinois, Rediscover Yourself

From Prairie Fields to Urban Thrills

A Journey Worth Taking

Find Your Bliss in the Prairie State

A Tapestry of Traditions

Gateway to the Great Lakes, Gateway to Adventure

Experience the Extraordinary

Discover A Tale of Two Worlds

Where the Heartland Beckons

Adventure Awaits in Every Corner

From Windy Cities to Tranquil Countryside

Your Next Great Escape

Beauty in Diversity, Discover in Unity

Experience Illinois, Enrich Your Soul

Where Dreams Find a Home

Savor the Flavor of Illinois

Where Rivers Meet and Dreams Take Flight

Where Every Mile Tells a Story

Discover Explore, Enjoy, Energize

Unveil the Unexpected

Where Culture Meets Adventure

Beyond Expectations

Embark on the Ultimate Illinois Experience

The Heart of the Midwest

Where Memories Are Made

Explore, Dream, Discover Illinois

Land of Lakes and Legends

From Chicago Lights to Countryside Delights

Dive into Where Fun Flows as Mighty Rivers

Embrace the Journey

Your Passport to Illinois Adventures

Where Every Turn Leads to a New Story

Unlock the Treasures of Illinois

Experience the Magic of the Prairie State

A Symphony of Sights and Sounds

Where the Heartland Blooms

Adventure Beckons in Every Direction

Explore the Essence of America

From City Lights to Country Delights

Feel the Spirit of the Prairie State

Your Gateway to Great Experiences

Discover A Kaleidoscope of Culture

Where Every Step is a New Adventure

Dive into Where Dreams Take Flight

Experience the Magic of the Midwest

Step into Where Stories Unfold

Unearth the Wonders of Illinois

Embrace the Extraordinary

Feel Alive in Illinois

Illinois State Saying

Land of Lincoln.

The Prairie State.

Where the rivers meet.

Chicago, my kind of town.

Heart of the Midwest.

Great Lakes getaway.

Crossroads of America.

Windy City wonders.

Illinois: More than cornfields.

Home sweet home in Illinois.

Chicago blues and jazz.

Gateway to the West.

Riverfront charm in Illinois.

Corn, culture, and cities.

Small towns, big hearts.

The City of Big Shoulders.

From Lincoln to skyscrapers.

Illinois: Where history lives.

Farmland and city lights.

Nature’s beauty, urban delight.

A melting pot of cultures.

Historic trails and tales.

Explore Illinois’s heritage.

Lakeshores and prairie lands.

Chicago’s architectural gems.

Urban energy, rural peace.

Charming neighborhoods await.

Art, food, and sports galore.

Illinois: A state for all seasons.

Lakeside havens and city heights.

Illinois: Land of diverse dreams.

Explore the heartland’s soul.

Farms, fields, and friendly faces.

Where Lincoln’s legacy lives.

Discovering Illinois, step by step.

Hidden gems across the state.

Prairie State, urban grace.

Chicago’s skyline lights the way.

Historic treasures to uncover.

From small towns to skyscrapers.

Diverse cultures in unity.

Natural beauty surrounds us.

Illinois’s lakeside allure.

Culture thrives in every corner.

Foodie delights in Illinois.

Trails through time and nature.

Illinois: Where stories unfold.

From prairies to metropolis.

Festivals, fun, and folklore.

Illinois welcomes with open arms.

Heartland pride shines bright.

Explore Illinois, wide and far.

Artistry flourishes in Illinois.

Where the rivers run free.

Illinois: Nature’s masterpiece.

Big cities, bigger adventures.

A canvas of urban and rural.

Illinois’s vibrant tapestry.

Heritage preserved, future embraced.

Landscapes of dreams and reality.

Explore, experience, enjoy Illinois.

From farm to fork, taste Illinois.

Chicago’s cultural mosaic.

A state of endless discovery.

The Prairie State’s allure.

Dreams take root in Illinois.

Illinois: Heritage in every step.

Lake breezes and city vibes.

Culture, history, and charm.

Uncover Illinois’s hidden treasures.

In Illinois, memories are made.

Heartland wonders await you.

City lights and country nights.

From past to present, Illinois shines.

Where history comes alive.

Nature’s wonders in every season.

Explore the soul of Illinois.

Land of dreams, Illinois streams.

Illinois’s slogans wonderfully capture its history, beauty, and liveliness. From “Land of Lincoln” to “Mile After Magnificent Mile,” these slogans invite everyone to discover the state’s unique blend of heritage and modern charm.

They paint a warm picture of Illinois, showcasing its past, present, and vibrant culture.

FAQs For Illinois Slogans

Why is illinois called the “land of lincoln”.

Illinois is called the “Land of Lincoln” because it is the state where Abraham Lincoln, the 16th President of the United States, spent a significant portion of his life and began his political career.

What does the nickname “Prairie State” signify?

The nickname “Prairie State” reflects Illinois’ vast and expansive prairies that were once a dominant feature of its landscape.

Are there any other notable historical figures associated with Illinois?

Yes, Illinois has been home to other notable figures like Barack Obama, who served as the 44th President of the United States and began his political career in Illinois.

Can I find “Land of Lincoln” merchandise or souvenirs when visiting Illinois?

Yes, many gift shops and tourism centers in Illinois offer merchandise featuring the “Land of Lincoln” slogan, ranging from clothing to memorabilia.

Is the “Land of Lincoln” slogan used in educational contexts?

Yes, the slogan is often used in educational settings to teach students about Abraham Lincoln’s life and impact on American history.

Illinois Slogan Generator

The Illinois Slogan Generator crafts captivating mottos, that reflect the state’s diversity, culture, and history, fostering unity and pride.

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Business Slogans

25 catchy illinois slogans, state motto, nicknames and sayings.

In this post you will find 25 Catchy Illinois State Slogans, Illinois State Motto, Illinois State Nicknames and Illinois Sayings.

Table of Contents

Illinois State Motto

“State Sovereignty, National Union”

Illinois State Nicknames

Land of Lincoln

The Prairie State

The Garden of the West

The Corn State

The Sucker State

Illinois Slogans

Inland Empire State

Right Here. Right Now

Illinois: the ‘s’ is silent

Only Morons Pronounce the “S”

Illinois: Gateway to Iowa

Please Don’t Pronounce the “S”

Illinois Won’t Annoy You

Mile After Magnificent Mile

Illinois: america’s gut

Surprisingly diverse

Illinois won’t anois you

We produce more nuclear energy and ethanol than anyone else

Illinois Sayings

“Our party is a diverse one, as is my home state of Illinois.”

“Let’s put Illinois back on the road to prosperity.”

“Illinois corn farmers are the Nation’s number two exporter of feed grains.”

“Small ideas won’t help Illinois’ future.”

“There could not be a more stark contrast between Wisconsin and Illinois.”

“It is unacceptable that disabled veterans in Illinois rank at the bottom of the list when it comes to disability pay. We owe our disabled veterans more than speeches, parades and monuments.”

Further Reading

• 22 Catchy Idaho Slogans, State Motto, Nicknames and Sayings
• 65 Great Hawaii Slogans, State Motto, Nicknames and Sayings
• 40 Catchy Georgia Slogans, State Motto and Slogans for Georgia Colony
• 55 Catchy Florida Slogans, State Motto, Nicknames and Sayings
• 40 Best Delaware Slogans, State Motto, Nicknames and Sayings
• 33 Great Connecticut Slogans, State Motto, Nicknames and Sayings
• 50 Catchy Colorado Slogans, State Motto, Nicknames and Sayings
• 60 Catchy California Slogans, State Motto, Nicknames and Sayings
• 35 Catchy Arkansas Slogans, State Motto, Nicknames and Sayings
• 60 Amazing Arizona Slogans, State Motto, Nicknames and Sayings

My passion for writing comes more from reading and writing as a hobby. I am that person who loves to spend time buried in books and research. Enjoy every piece of content you see here as i am here to entertain you with creative words.

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