travel blog mission statement

Our Packages

• Trip Builder
• Australia Destinations Mega Menu

Who Are We?

Travel Resources

Destination inspo.

• Start Your Adventure

Our Misson, Vision & Values

Travelling and connecting with places and people is so important to us, it’s the cornerstone of why Welcome to Travel exists.

We believe that travelling broadens the mind and changes the way you think. The people you meet and the experiences you have give you an improved ability to empathise with different situations and people.

Travel is the best way to learn about the world and how it works. Our experiences both travelling and working in travel have led us to where we are today, and to Welcome to Travel’s Mission Statement, Vision Statement and Values.

Our Mission

Through travel, we connect people to positive experiences enabling them to see the world differently.

To create a world where everyone is encouraged to travel.

Aim for positive

Quality always wins, community is key, encourage growth, lead by example, value every relationship, back yourself, do what is right.

• [email protected]
• (03) 7065 9970
• 6b 300 King Street, Melbourne, VIC, 3000
• 812B, George Street, Sydney, NSW, 2000

Work With Us

20% OFF YOUR AUSTRALIA TRAVELS

BLACK FRIDAY | BE THE FIRST

• Work with me
• Free Itineraries & Resources
• North Macedonia
• The Netherlands
• Unique Travel Experiences
• Travel Personality Quiz

Mission statement

Travel across the borderline aims to be a travel blog with a difference. I use my unique perspective as a conservation scientist, world traveller and BPD sufferer to inspire others to dare to leave their comfort zones and embrace fearless travel as a tool for mental wellbeing whilst travelling sustainably and protecting our beautiful planet.

I also educate others on how to start their own journey as a travel blogger and how to reach their true happiness through travel, sustainability and self-care.

Travel Across The Borderline Values

What i stand for….

• Ethical & responsible travel
• Amplifying local and indigenous voices
• Advocating on behalf of marginalised groups
• Sustainability and eco-conscious practices
• Vegan & vegetarian travel
• Mental health advocacy
• Making travel inclusive and accessible

What I don’t stand for…

• Unsustainable travel practices
• Animal cruelty. e.g. captive dolphin shows or harassment of wild animals etc.
• Anything that damages the livelihoods of indigenous peoples 
• Fast fashion and cheap non-sustainable products. 
• Discrimination of any kind

Eat, Sleep, Wander

30+ Travel Agency Vision Examples

Here you will find our unique Travel agency vision examples created just for you to copy/paste on your website. Vision and Mission statements for travel agencies are important for a quality social media presence, so you can use these as an inspiration to craft your own.

Travel agency vision examples

     1. (travel agency) is a diverse group of creative, self-motivated individuals with a passion for making travel easier, more affordable and more rewarding for our customers. With plenty of exciting twists, turns and opportunities along the way.

     2. At (travel agency) is all about the journey, helping you explore new challenges in a place where you can be your best self. We’ve always been pioneers, with a vision to shape the future of travel through cutting edge technology, to make it easier for everyone to enjoy amazing experiences wherever they go. 

     3. With (travel agency) you’ll be taking a different path and trying something new. Under a desert sky, or in the heart of a bustling city. Discovering the perfect hideaway, or the perfect paella. We’re determined to make the world of travel more sustainable, more accessible, and more inclusive, to create a positive impact on a global scale. 

     4. (travel agency) powers travel for everyone, everywhere through our global platform. We believe that travel can be a genuine force for good. That’s why we’re committed to giving back to the people and places we visit, and empowering our travelers to do the same.

     5. (travel agency) is the most rewarding way to book a place to travel. We really love travel and we know you do too. That’s why we make it really easy to book with us. With hundreds of places to travel around the world we have it all, you can be sure you will find the perfect place for you.

     6. At (travel agency), our vision is to make travel simple and fun for all, and our core values guide us in making this possible. These core values can be seen in the projects that we undertake, and the way in which we solve problems for our customers. They are a representation of OUR BEING & OUR DOING.

     7. At (travel agency) we have a new vision. Inspiring people to go further and share more. It’s a vision that encourages people to reach higher, to broaden their lives and the lives of others, and to seek experiences worth sharing. 

     8. We will achieve our new vision with a new mission. By putting people first, we’ll push boundaries and inspire the world’s most shareable experiences. We made the searching and booking process simpler and stress-free as it ought to be.

     9. (travel agency) wants to inspire you, and is dedicated to being your travel champion – a companion and instigator, wandering the world beside you while helping make your traveling experience memorable with innovative apps, competitive prices and 24/7 customer service.

     10. We understand that the more we travel, the more we enrich our lives. (travel agency) is built for people like you because we know that when it’s easy to book trips and save money, you’ll travel more often and get more out of the trips you take.

More Travel agency vision examples on the next page…

10 Best Mission Statements Examples for Travel & Accommodation

By Status.net Editorial Team on March 14, 2023 — 4 minutes to read

Travel and accommodation companies have a unique opportunity to create vision and mission statements that reflect their commitment to providing customers with exceptional service. A good mission statement should include the company’s values, goals, and objectives for providing quality travel and accommodation services and the company’s commitment to making sure that its customers have an enjoyable experience from start to finish.

How do you write a good mission statement?

Crafting a strong mission statement can help your organization stay focused, articulate its values, and attract the right people and resources. Writing a good mission statement requires thoughtful research, reflection and communication with stakeholders.

• 1. Clarify Your Purpose: Think about why your organization exists, its core values and objectives.
• 2. Identify Your Audience: Consider who you are trying to reach with your mission statement, such as customers, employees or the general public.
• 3. Brainstorm Descriptive Words and Phrases: Think of words and phrases that accurately describe your organization’s purpose, values and goals.
• 4. Combine the Words to Create Your Mission Statement: Combine the words and phrases you brainstormed into a concise statement that expresses your mission.
• 5. Have Others Review It: Have other people review your mission statement to ensure it accurately reflects your organization.

Learn more: How to Create a Perfect Company Mission, Vision, Values Statement? (Awesome Template) In this article you will find vision and mission statements examples for companies that fall into the following industries: travel and accomodation.

See also: 20+ Core Values: Examples for Travel and Accommodation Companies

Samples of Vision and Mission Statements: Travel and Accommodation Companies

Dedication to the highest quality of Customer Service delivered with a sense of warmth, friendliness, individual pride, and Company Spirit .

To provide authentic hospitality by making a difference in the lives of the people we touch every day.

TripAdvisor

To help people around the world plan and have the perfect trip .

Virgin America

Virgin America is a California-based airline that is on a mission to make flying good again , with brand new planes, attractive fares, top-notch service, and a host of fun, innovative amenities that are reinventing domestic air travel.

Fairmont Hotels & Resorts

Turning moments into memories for our guests.

Hilton Worldwide

To be the preeminent global hospitality company – the first choice of guests, team members, and owners alike .

Virgin Atlantic

To embrace the human spirit and let it fly.

To offer travelers a reliable, innovative and fun airline to travel in Central America.

MGM MIRAGE (NYSE: MGM) , one of the world’s leading and most respected hotel and gaming companies, owns and operates 24 properties located in Nevada, Mississippi and Michigan, and has investments in four other properties in Nevada, New Jersey, Illinois and the United Kingdom. MGM MIRAGE has also announced plans to develop Project CityCenter , a multi-billion dollar mixed-use urban development project in the heart of Las Vegas, and has a 50 percent interest in MGM Grand Macau, a development project in Macau S.A.R. MGM MIRAGE supports responsible gaming and has implemented the American Gaming Association’s Code of Conduct for Responsible Gaming at its properties. MGM MIRAGE also has been the recipient of numerous awards and recognitions for its industry-leading Diversity Initiative and its community philanthropy programs. For more information about MGM MIRAGE, please visit the company’s website at www.mgmmirage.com.

Workforce diversity gives us access to a world of different ideas and perspectives. Northwest Airlines is committed to maintaining a corporate culture where men and women of all ages, races, physical abilities, preferences and backgrounds are treated with dignity and respect. At Northwest Airlines we recognize that when diversity is valued and respected the results are improved service, customer satisfaction and a positive community image . We believe our employees make a world of difference and work to maintain an environment where diversity and inclusion is a critical component of our success. Our Diversity Vision To build a high performing environment where individual differences and contributions of employees, customers and business partners are respected and valued, the result of which is a business organization where fairness, trust and integrity govern relationships and the way we do business.

Ritz-Carlton

The Credo : The Ritz-Carlton Hotel is a place where the genuine care and comfort of our guests is our highest mission.

We pledge to provide the finest personal service and facilities for our guests who will always enjoy a warm, relaxed, yet refined ambience .

The Ritz-Carlton experience enlivens the senses, instills well-being, and fulfills even the unexpressed wishes and needs of our guests.

Motto : At The Ritz-Carlton Hotel Company, L.L.C., “ We are ladies and gentlemen serving ladies and gentlemen .” This motto exemplifies the anticipatory service provided by all staff members.

See also: 20+ Core Values: Examples for Travel and Accommodation Companies 1500+ Best Company Vision and Mission Statements by Industry 250+ Best Inspirational Company Core Values

• 20+ Core Values Examples for Travel & Accommodation
• 10+ Mission Statement Examples for Energy & Chemicals
• 20+ Mission Statements Examples for Construction & Production
• Are Mission and Vision Statements Still Relevant?
• 10 Best Mission Statements Examples for Real Estate Companies
• 30+ Best Mission Statements Examples for Insurance Companies

"Where every journey is a masterpiece."?

Mission, vision and values.

To design and deliver tailor-made trips that exceed our clients' expectations, based on trusting relationships, personalized attention and exceptional service.

To be the leading travel agency in the design of exclusive and personalized experiences, making our clients live memorable moments and fulfill their dreams through unique trips that they will remember for the rest of their lives.

• Personalization and Exclusivity
• Service Excellence:
• Trust and Transparency
• Innovation and Creativity
• Sustainability and Social Responsibility

Telephone numbers: 

+52 55 1328 5245 & +1 312 680 3235

Terms and Conditions

To check the terms and conditions, visit  Terms and Conditions

Privacy Policy

To view our privacy policy, visit  Privacy Policy

Mission Statement, Vision, & Core Values (2024) of Allegiant Travel Company (ALGT)

Allegiant travel company (algt) bundle, an overview of allegiant travel company (algt), general summary of allegiant travel company (algt).

Allegiant Travel Company, founded in 1997, is a publicly traded airline and travel company headquartered in Las Vegas, Nevada. The company operates scheduled and charter flights, primarily serving leisure travelers. Allegiant offers a unique business model focused on low-cost, non-stop flights to popular vacation destinations. As of 2024, Allegiant operates a fleet of 122 aircraft, including Airbus A320 and A319 models, and has recently begun incorporating Boeing 737 MAX aircraft into its operations.

In addition to air travel, Allegiant provides various products and services, including travel packages, hotel accommodations, car rentals, and ancillary services such as travel insurance. The company emphasizes customer loyalty through its Allegiant Allways Rewards program, which had 535,000 total cardholders as of September 30, 2024.

As of 2024, Allegiant's sales have reflected a strong focus on ancillary revenue streams, with notable increases in co-brand credit card revenues and other third-party product offerings. The company recorded total operating revenue of $562.2 million for the third quarter of 2024, marking a slight decrease of 0.6% compared to the previous year.

Company's Financial Performance in Latest Financial Reports

In the nine months ended September 30, 2024, Allegiant reported a net loss of $24.0 million, a significant decline from a net income of $119.6 million in the same period of 2023. The decline in profitability was primarily attributed to a decrease in passenger revenue, which fell by $104.9 million or 5.9% year-over-year, driven by an 8.5% decrease in average scheduled service base fare coupled with a 1.8% decrease in passengers flown.

Despite the challenges, Allegiant's third-party products revenue increased by $24.0 million or 28.0% in the same period, driven by a 35.0% increase in co-brand credit card revenues. Additionally, fixed fee contract revenue increased by $13.5 million or 31.0%.

The following table summarizes key financial metrics for Allegiant in Q3 2024:

Operating expenses for the nine months increased by $66.5 million, or 4.5% over the previous year, primarily driven by increased salaries and benefits expenses, particularly due to pilot retention bonuses.

Introduction to Allegiant Travel Company as a Leader in the Industry

Allegiant Travel Company is recognized as a significant player in the low-cost airline sector, leveraging its unique business model that combines scheduled service with vacation packages. The company focuses on underserved markets and offers direct flights to leisure destinations, which distinguishes it from traditional carriers.

Allegiant's ability to adapt to market conditions and innovate with product offerings has contributed to its reputation as an industry leader. The company's commitment to operational efficiency and customer loyalty initiatives, such as the Allegiant Allways Rewards program, further solidifies its competitive edge. For those interested in understanding the intricacies of Allegiant's successful strategies, further insights can be found in the subsequent sections of this report.

Mission Statement of Allegiant Travel Company (ALGT)

The mission statement of Allegiant Travel Company underscores its commitment to providing high-quality air travel and related services at affordable prices. This statement serves as a guiding principle for the company’s strategic initiatives, reflecting its dedication to customer satisfaction, operational efficiency, and sustainable growth.

Core Component 1: Affordable Travel

Allegiant Travel Company focuses on offering low-cost air travel options for leisure travelers. The company aims to make air travel accessible to a broader audience. In the nine months ended September 30, 2024, the average fare for scheduled service was $51.92, a decrease of 9.6% compared to $57.43 in the same period in 2023. This reduction in fare aligns with Allegiant's mission to provide affordable travel solutions.

Core Component 2: Customer Experience

Allegiant emphasizes creating a positive customer experience through various services and products. The company’s strategy includes enhancing its ancillary revenue streams. For the nine months ended September 30, 2024, Allegiant reported a total average ancillary fare of $74.02, which reflects a 3.1% increase year-over-year. This increase demonstrates Allegiant's commitment to improving customer service and satisfaction through additional offerings.

Core Component 3: Operational Efficiency

Operational efficiency is a cornerstone of Allegiant’s mission. The company continuously seeks to optimize its operations to reduce costs and improve service delivery. For the nine months ended September 30, 2024, the airline operating expense per available seat mile (CASM) was reported at 12.37 cents, an increase of 5.0% compared to 11.78 cents in 2023. This increase indicates ongoing efforts to manage operational costs effectively while maintaining service quality.

In conclusion, the mission statement of Allegiant Travel Company emphasizes its commitment to affordable travel, customer experience, and operational efficiency. Each of these core components is supported by real-world financial data, showcasing the company's strategic focus and ongoing efforts to enhance its service offerings.

Vision Statement of Allegiant Travel Company (ALGT)

Vision statement overview.

The vision statement of Allegiant Travel Company (ALGT) emphasizes its commitment to becoming the leading leisure travel company in the United States. This vision focuses on providing affordable and convenient travel options while ensuring customer satisfaction and operational excellence.

Affordable Travel Options

Allegiant Travel Company aims to offer low-cost travel solutions, catering primarily to leisure travelers. As of September 30, 2024, the average fare for scheduled service was reported at $63.10, a decrease of 8.5% compared to the previous year. This pricing strategy reflects the company's effort to remain competitive in a market characterized by overcapacity and fluctuating demand.

Customer Satisfaction

Ensuring high levels of customer satisfaction is a critical component of Allegiant's vision. The company has maintained a controllable completion rate of 99.5% despite operational challenges, such as those caused by the CrowdStrike outage. This commitment to reliability is essential for building customer loyalty and enhancing the overall travel experience.

Operational Excellence

Allegiant Travel Company is focused on operational efficiency to support its vision. For the nine months ended September 30, 2024, the airline operating expense per available seat mile (CASM) was reported at 12.37 cents, an increase of 5.0% year-over-year. The company continuously seeks to optimize its operations through strategic investments in technology and fleet management.

Sustainability Goals

As part of its vision, Allegiant has established sustainability goals aimed at reducing its environmental impact. The company published its 2023 Sustainability Report, reaffirming its commitment to environmental, social, and governance (ESG) standards. This initiative is aligned with broader industry trends that prioritize sustainability in travel and aviation.

Allegiant Travel Company's vision for 2024 encompasses a strategic focus on affordable travel, customer satisfaction, operational excellence, and sustainability. These core components are integral to the company's goal of becoming the leading leisure travel provider in the United States.

Core Values of Allegiant Travel Company (ALGT)

Core value: safety.

Safety is paramount at Allegiant Travel Company. The airline continuously invests in training, maintenance, and safety protocols to ensure passenger and crew safety.

In 2024, Allegiant's controllable completion rate was 99.5%, demonstrating a strong commitment to operational safety despite challenges such as the CrowdStrike outage . The airline has also undertaken significant maintenance and repair initiatives, with expenses reaching $91.3 million for the nine months ended September 30, 2024.

Core Value: Customer Commitment

Allegiant is dedicated to enhancing customer experience through various initiatives and programs. This includes offering competitive pricing and reliable service.

The average fare for scheduled services decreased to $51.92 in 2024 from $57.43 in 2023, reflecting the airline's focus on affordability . Additionally, the airline enrolled 448,000 new Allways Rewards members in Q3 2024, showcasing a commitment to customer engagement .

Core Value: Operational Excellence

Allegiant strives for operational excellence by optimizing its fleet and improving efficiency across its operations.

As of September 30, 2024, Allegiant had 122 aircraft in service, down from 126 at the end of 2023 . The airline's operating revenue for the third quarter of 2024 was $562.2 million, reflecting a slight decrease of 0.6% year-over-year . However, operational expenses increased to $588.5 million, up from $583.2 million in the prior year .

Core Value: Innovation

Innovation is crucial for Allegiant as it adapts to market demands and enhances service offerings.

In 2024, the airline introduced the Allegiant Extra product to boost ancillary revenue, which is expected to drive fare growth. Furthermore, Allegiant took delivery of its first 737 MAX aircraft in September 2024, aiming to improve operational efficiency and reduce fuel costs .

Core Value: Community Engagement

Allegiant is committed to engaging with the communities it serves, contributing to local economies and supporting various initiatives.

The company published its 2023 Sustainability Report, reaffirming its goals in environmental, social, and governance (ESG) areas, demonstrating a commitment to responsible operations . Allegiant has also engaged hospitality advisors for the Sunseeker Resort to optimize its value and improve community relations .

5-Year Financial Model

40+ Charts & Metrics

DCF & Multiple Valuation

Free Email Support

Updated on 16 Nov 2024

• Allegiant Travel Company (ALGT) Financial Statements – Access the full quarterly financial statements for Q3 2024 to get an in-depth view of Allegiant Travel Company (ALGT)' financial performance, including balance sheets, income statements, and cash flow statements.
• SEC Filings – View Allegiant Travel Company (ALGT)' latest filings with the U.S. Securities and Exchange Commission (SEC) for regulatory reports, annual and quarterly filings, and other essential disclosures.
• Choosing a selection results in a full page refresh.

Our mission, vision and values

Our vision is the future we want to achieve. Our mission is what we do every day to bring that vision to life.

Helping people and companies travel smart and achieve more

Solve it together

Collaboration connects us. There’s no problem so tough that we can’t tackle it together. Working as a team, we harness the wisdom (and energy!) of the crowd.

Act with purpose

We embrace change and foster innovation. Our creativity and drive are positively contagious – and they get results.

Do what’s right

We operate openly and foster transparency. Our team members, clients and communities always know where we stand.

Give your best

Passion powers us. We believe the only way to do great work is to love what you do. We’re inspired by the people and places around us.

Feed the future

When we give others the tools, skills and opportunities to succeed, they flourish. When we give ourselves the same, we’re unstoppable.

Our commitment to diversity and inclusion

Experience shows that our differences fuel innovation for our company, clients and communities. We bring different voices, backgrounds and perspectives into our workforce—and nurture and celebrate them once they’re here. We treat everyone with respect, dignity and fairness. We empower each person to develop themselves to the fullest. We’re committed to making a positive impact in the lives of others.

A message from our Global Executive Team

As a travel company, we exist to bring people together. When people come together, they create opportunities for shared experience, dialogue, and growth. These opportunities are at the core of our long-standing commitment to diversity, equity and inclusion.

We’re committed to building and sustaining a global workforce that is diverse and reflects the communities in which we operate, a workplace that is inclusive, and a culture that seeks to ensure equal access to opportunities for everyone.

We recognize that we must always strive to do better by our people and our communities, and that our work in this area can never be “done.” From offering our people ongoing awareness opportunities and resources to re-evaluating the impact of our initiatives, we’re committed to moving forward in the spirit of humanity and humility.

Our commitment is rooted in our core values. In tackling tough challenges as a team (Solve it together), driving change (Act with purpose), advocating for justice (Do what’s right), making things happen (Give your best) and empowering ourselves and others (Feed the future), we move toward a better tomorrow. 

We’re a big global company and different dimensions of diversity carry different meaning and importance in different countries and regions around the world. It’s why our DE&I framework has been built on a cornerstone of aligning global principles to local plans.

This work is a journey and we’ve already made good progress. But we’re not stopping, as we build forward in key areas, including:

• Increasing and strengthening recruitment partnerships that can help us reach more diverse candidate pools around the globe
• Developing policies and processes that foster greater inclusion for neurodivergent applicants and employees
• Increasing our measurement of diverse supplier spend across markets and developing strategies to grow those relationships in our supply chain
• Working across various internal teams to develop solutions that help our customers and their travelers have more accessible and inclusive travel experiences
• Continuing DE&I news, resources, conversations and events to increase engagement and drive awareness and connections across our workplace

We know that the work of growing DE&I in our DNA extends far beyond any one person, department or function. We know that challenging the status quo requires change, not only in processes but also in mindsets and behaviors. And we know that change can be difficult. So, we’ll continue to progress as a company in thoughtful, practical ways – and we ask the support of every one of our people as we move ahead on our journey.

About BCD Travel

BCD Travel helps companies travel smart and achieve more. We drive program adoption, cost savings and talent retention through digital experiences that simplify business travel. Our 15,000+ dedicated team members service clients in 170+ countries as we shape a sustainable future for business travel. BCD’s leading meetings and events management and global consultancy services complete our comprehensive suite of solutions for all aspects of corporate travel. In 2023, BCD achieved US$20.3 billion in sales. For more information, visit www.bcdtravel.com .

Travel smart. Achieve more.

Get solutions for business travel that help you save time, money and stress.

Mission, Vision & Core Values of Travel + Leisure Co.

TRAVEL + LEISURE CO. BUNDLE

Travel + Leisure Co. is a global leader in the travel and leisure industry, with a mission to inspire and enable people to explore the world. Our vision is to provide exceptional travel experiences that connect people and cultures, fostering a deeper understanding and appreciation for the diversity of our planet. At the core of our company are our values of integrity, innovation, and customer focus, which drive everything we do. Join us on a journey of discovery and adventure, as we strive to make the world a more connected and vibrant place through travel and leisure.

Introduction to Travel + Leisure Co

• Mission Statement: To inspire and empower people to explore the world and create lasting memories.
• Vision Statement: To be the leading global provider of travel and leisure experiences.
• Core Values: Integrity, Innovation, Excellence, and Community.
• Uniting Mission, Vision, and Values: Driving our company's success and guiding our decisions.
• The Role in Strategic Planning: Ensuring alignment and focus on our long-term goals.
• Impacting Stakeholders and Community: Creating positive change and enriching lives through our actions.

Welcome to Travel + Leisure Co, a premier membership and leisure travel company dedicated to providing unforgettable travel experiences for our members. At Travel + Leisure Co, we believe in the power of travel to enrich lives, create lasting memories, and foster connections with people and places around the world.

As a leading player in the travel industry, Travel + Leisure Co offers a wide range of travel services and benefits to our members, including exclusive access to luxury resorts, personalized travel planning, and curated travel experiences. Our mission is to inspire and empower our members to explore the world, discover new cultures, and create lifelong memories through travel.

With a strong focus on customer satisfaction and personalized service, Travel + Leisure Co strives to exceed the expectations of our members and provide them with unparalleled travel experiences. Whether you're looking for a relaxing beach getaway, an adventurous safari, or a cultural immersion in a vibrant city, Travel + Leisure Co has you covered.

• Membership Benefits: Enjoy exclusive access to luxury resorts, personalized travel planning, and curated travel experiences.
• Customer Satisfaction: Our top priority is to exceed the expectations of our members and provide them with unparalleled travel experiences.
• Travel Experiences: From relaxing beach getaways to adventurous safaris, we offer a wide range of travel experiences to suit every taste and preference.

Mission Statement

At Travel + Leisure Co., our mission is to provide our members with unforgettable travel experiences that inspire and enrich their lives. We are committed to offering exceptional service, unparalleled value, and unique opportunities for exploration and relaxation.

Our goal is to create a community of passionate travelers who share a love for adventure, discovery, and cultural immersion. We strive to connect people with the world around them, fostering a sense of curiosity and appreciation for diverse destinations and experiences.

• Customer Satisfaction: We prioritize the needs and preferences of our members, ensuring that every aspect of their travel experience exceeds expectations.
• Innovation: We continuously seek new ways to enhance our offerings and provide cutting-edge solutions for our members' travel needs.
• Sustainability: We are committed to promoting responsible travel practices and supporting eco-friendly initiatives that preserve the beauty and integrity of our planet.
• Community Engagement: We believe in giving back to the communities we visit, supporting local businesses, and contributing to the well-being of the destinations we explore.

Through our dedication to excellence, integrity, and creativity, we aim to be the premier choice for discerning travelers seeking unforgettable experiences and lasting memories. Join us on a journey of discovery and adventure with Travel + Leisure Co.

Vision Statement

At Travel + Leisure Co., our vision is to become the leading provider of membership and leisure travel services, offering unparalleled experiences and creating lasting memories for our customers. We strive to be the go-to destination for travelers seeking unique and unforgettable adventures around the world.

Our vision is to continuously innovate and adapt to the ever-changing travel landscape, staying ahead of trends and anticipating the needs and desires of our members. We aim to provide exceptional customer service, personalized recommendations, and seamless booking experiences to ensure that every journey with Travel + Leisure Co. is nothing short of extraordinary.

• Customer-Centric Approach: We are committed to putting our customers first in everything we do, ensuring that their needs and preferences are at the forefront of our decision-making process.
• Global Reach: We aspire to expand our reach and offer a diverse range of travel options in destinations across the globe, catering to the diverse interests of our members.
• Innovation and Technology: We aim to leverage the latest technology and innovative solutions to enhance the travel experience for our customers, making it easier and more enjoyable for them to explore the world.
• Sustainability and Responsibility: We are dedicated to promoting sustainable travel practices and responsible tourism, ensuring that our operations have a positive impact on the environment and local communities.

By staying true to our vision and core values, Travel + Leisure Co. is committed to becoming a trusted and respected leader in the travel industry, providing unparalleled experiences and creating lifelong memories for our customers.

Core Values

At Travel + Leisure Co., our core values are the foundation of everything we do. They guide our decisions, actions, and interactions with our members, partners, and employees. Our core values reflect who we are as a company and what we stand for in the travel and leisure industry.

• Integrity: We uphold the highest standards of honesty, ethics, and transparency in all aspects of our business. We believe in doing the right thing, even when no one is watching.
• Customer Focus: Our members are at the heart of everything we do. We are committed to providing exceptional service, personalized experiences, and innovative solutions to meet their travel and leisure needs.
• Innovation: We embrace creativity, technology, and continuous improvement to stay ahead of the curve in the ever-evolving travel industry. We are always looking for new ways to enhance the travel experience for our members.
• Collaboration: We believe in the power of teamwork and partnerships. By working together with our employees, partners, and communities, we can achieve greater success and make a positive impact in the world.
• Diversity and Inclusion: We celebrate the unique perspectives, backgrounds, and talents of our employees and members. We strive to create an inclusive and welcoming environment where everyone feels valued and respected.
• Sustainability: We are committed to protecting the environment, supporting local communities, and promoting responsible travel practices. We believe in leaving a positive legacy for future generations to enjoy.

Uniting Mission, Vision, and Values

At Travel + Leisure Co., we believe in the power of uniting our mission, vision, and values to guide our actions and decisions. By aligning these key elements, we are able to create a strong foundation for our company and ensure that we are working towards a common goal.

Our mission at Travel + Leisure Co. is to provide exceptional membership and leisure travel experiences to our customers. We strive to offer unparalleled service, unique destinations, and unforgettable adventures that create lasting memories for our members.

Our vision is to become the leading provider of membership and leisure travel services, known for our commitment to excellence, innovation, and customer satisfaction. We aim to continuously improve and expand our offerings to meet the evolving needs of our members and stay ahead of industry trends.

At the core of our company are our values , which guide everything we do. These values include integrity, respect, teamwork, and a dedication to customer service. We believe in treating our customers, employees, and partners with honesty and fairness, fostering a collaborative work environment, and always putting the needs of our customers first.

• Integrity: We are committed to upholding the highest ethical standards in all of our interactions and business practices.
• Respect: We value diversity, inclusion, and mutual respect in all relationships, treating others with kindness and empathy.
• Teamwork: We believe in the power of collaboration and communication, working together towards common goals and supporting each other's success.
• Customer Service: We are dedicated to providing exceptional service to our customers, exceeding their expectations and building long-lasting relationships.

By uniting our mission, vision, and values, Travel + Leisure Co. is able to create a strong and cohesive company culture that drives our success and sets us apart in the travel industry.

The Role in Strategic Planning

At Travel + Leisure Co., strategic planning plays a crucial role in guiding the direction and growth of the company. By setting clear goals and objectives, the company can align its resources and efforts towards achieving long-term success in the competitive travel and leisure industry.

Strategic planning involves analyzing market trends, identifying opportunities for growth, and developing strategies to capitalize on them. It requires a deep understanding of the company's strengths, weaknesses, opportunities, and threats, as well as a clear vision of where the company wants to be in the future.

One of the key aspects of strategic planning at Travel + Leisure Co. is market research . By staying informed about the latest trends in travel and leisure, the company can identify emerging opportunities and adjust its strategies accordingly. This may involve conducting surveys, analyzing customer feedback, and monitoring competitor activities to stay ahead of the curve.

Setting goals is another important component of strategic planning. By establishing clear, measurable objectives, the company can track its progress and make adjustments as needed. Whether it's increasing membership numbers, expanding into new markets, or enhancing customer satisfaction, setting goals helps keep the company focused and motivated.

Furthermore, resource allocation is a critical part of strategic planning. By allocating resources effectively, Travel + Leisure Co. can maximize its efficiency and achieve its goals in a cost-effective manner. This may involve investing in new technologies, hiring skilled personnel, or partnering with other companies to leverage their expertise.

Overall, strategic planning at Travel + Leisure Co. is essential for guiding the company towards sustainable growth and success in the dynamic travel and leisure industry. By staying proactive, adaptive, and focused on its long-term objectives, the company can position itself as a leader in the market and continue to provide exceptional experiences for its members and customers.

Impacting Stakeholders and Community

At Travel + Leisure Co., we are committed to making a positive impact on our stakeholders and the communities we serve. We believe that our success is not only measured by financial performance, but also by the value we bring to our employees, customers, partners, and the world around us.

Our mission is to create meaningful experiences for all our stakeholders, starting with our employees. We strive to provide a positive work environment that fosters growth, development, and well-being. By investing in our team members, we aim to create a strong and engaged workforce that is dedicated to delivering exceptional service to our customers.

When it comes to our customers, we are committed to providing unforgettable travel experiences that exceed their expectations. We understand that travel is not just about visiting new places, but also about creating lasting memories and connections. That's why we go above and beyond to ensure that every trip with Travel + Leisure Co. is memorable and enriching .

Our partners are an essential part of our success, and we value the relationships we have built with them. We believe in collaboration and mutual benefit , and we work closely with our partners to create innovative and sustainable solutions that drive growth and value for all involved.

Lastly, we recognize the importance of giving back to the communities where we operate. Through our corporate social responsibility initiatives , we strive to make a positive impact on the environment, society, and local communities. Whether it's through volunteer work , charitable donations , or sustainable practices , we are dedicated to being a responsible corporate citizen.

• Employee Engagement: Providing a positive work environment for our employees to thrive.
• Customer Satisfaction: Exceeding customer expectations with unforgettable travel experiences.
• Partnership Collaboration: Working closely with partners to drive mutual growth and value.
• Community Impact: Giving back to the communities where we operate through CSR initiatives.

Related Blogs

• A Brief History of Travel + Leisure Co.
• Who Owns Travel + Leisure Co.
• How Does Travel + Leisure Co. Work?
• The Competitive Landscape of Travel + Leisure Co.
• Sales and Marketing Strategy of Travel + Leisure Co.
• Customer Demographics and Target Market of Travel + Leisure Co.
• Growth Strategy and Future Prospects of Travel + Leisure Co.
• Choosing a selection results in a full page refresh.

American Airlines Mission and Vision Statement Analysis

The American Airlines Group (AAL)’s mission statement is “To provide every citizen of the world with the best service of the air travel to the extensive selection of destination possible.”

The company has a long history of perseverance, as well as growth in providing services to the far ends of the earth. The challenges of the 21st century have had devastating effects on the company. However, they are not taking the beating, laying down. Their fiercely competitive business practices and endeavors to maintain progressive ethics may just be what pulls them through for years to come.

So, let’s start off by having a look at what we’re going to cover in this American Airlines Mission and Vision Statement Analysis.

Table of Contents

The first flight attendants, the billionth customer…, a great loss for all…, for reference, corporate governance, ethics and human rights, sustainability and climate change, customer commitment, workforce investments, community engagement, top job opportunities in aviation, final thoughts.

1  Introduction

2  Vision

3  Core Values

• Corporate Governance
• Ethics and Human Rights
• Sustainability and Climate Change
• Customer Commitment
• Workforce Investments
• Community Engagement

4  Slogan

5  References

Introduction

AAL is just shy of a century old, as its first flight was flown on April 15, 1926, by Charles Lindbergh. It carried precious cargo; mail! The flight was from St. Louis, Missouri, to Chicago, Illinois.

The founder, C.R. Smith and Donald Douglas, created the DC-3 aircraft enabling the transportation of passengers. This commercial airplane was flown for the first time by AAL in 1936. By the late 1930s, AAL had begun trading in the New York Stock Exchange.

By 1953, AAL had a non-stop transcontinental flight service, pioneered with the new and improved Douglas DC-7. A few years after, the airline started a flight attendant training facility, the first of its kind, known as the American Airlines Stewardess College, in Dallas/Fort Worth. The innovation did not stop there, as they introduced the Lockheed Electra, the first American-designed turboprop aircraft.

In 1964, AAL took the major leap forward in history, being the first commercial airline to hire an African-American pilot named Dave Harris. AAL merged with Trans Caribbean Airways, which offered them new and unique routes. A loyalty program was introduced in the early 1970s to promote air travel and loyalty to the airline.

The American Eagle Systems, or what we know today as a wholesale distributor of computers, peripheral computer equipment, and computer software, was introduced in 1984 by AAL. The airline once again expanded its routes by the end of the 1980s into Latin American territory.

AAL celebrated its billionth customer on March 27, 1991. It seems insane to think that one could, at one point, smoke anywhere you pleased. However, AAL banned smoking from all of its flights in 1997. The company had its sights set on acquiring Trans World Airlines assets in 2001; however, tragedy would strike later that year.

On September 11, 2001, the airline suffered a direct loss of 23 people, which included family members, flight staff, and pilots. This was during the heartbreaking events of flights 11 and 77. It is estimated that another 3000 people lost their lives that fateful day.

The airline was quiet for a while after but turned a new leaf in 2005 when they merged with America West. Ten years later, AAL is added to the S&P 500 index and unites with US Airways to become a single airline. The last of its MD-80 aircraft was retired after 36 years of service in 2019.

The vision statement of AAL shows its inclination to provide the world with the most reliable and affordable airline while still maintaining high profits.

In a sense, it is understandable that the “first-class experience” is not obtainable to all passengers. However, the company aims to make each experience as special as possible, maintain exceptional standards of safety and care protocols, and still grow as a company.

The last few years may have thrown a wrench in the works, but one can remain hopeful that things will turn around for the company despite the pandemic.

Core Values

AAL is regulated by a strict code of ethics and with regards to their corporate and social responsibility, enforced by their body corporate.

The company has its very own bylaws to ensure that protocols are followed to the letter and that all bases are covered. The board of directors consists of various members from different cultural and ethnic backgrounds. All of them have exceptionally strong backgrounds in the corporate and financial industries.

The company is incredibly invested in human rights and ethics, with efforts to slam down on one of the key dangers the transportation business faces; human trafficking and child exploitation. Their other areas of focus are to promote gender and racial equality among workers and customers.

As air travel emissions and fuel use have a huge impact on the planet, AAL strives to minimize this impact and to reduce its carbon footprint as much as possible.

As the customers form a big part of their vision statement, it’s only natural that they are a key feature of the core value system. Reliable, safe, and excellent service is always the standard.

As much as AAL invests in its workforce, it offers opportunities for the workforce to invest in themselves with upskilling, training, and competitive company benefits.

Millions of flight miles and thousands of man-hours are donated each year in service of the public, to uplift communities where needed. The company focuses on bringing goods to communities in need during disasters, promoting awareness and participating in fundraising for causes, and supporting US military members.

In 2019, the company patented four new slogans, “ To care for people on life’s journey ,” “ We fly, so you can soar ,” “ Our favorite destination is yours ,” and “ Time well spent .”

The company is known for changing its slogan every so often to reflect its current branding strategy. So, while being able to use various slogans depending on the campaign, its current slogan, introduced in 2021, hails “ You are why we fly .”

Congratulations on your new adventure of work and travel! And we can’t wait for you to take a look at our amazing opportunities, such as our American Airlines Application and American Airlines Interview Questions to start with.

As well as our Southwest Airlines Application and Southwest Airlines Interview Questions , or how about our United Airlines Application plus United Airline Interview Questions , and of course the well-known Delta Air Lines Application and Delta Interview Questions for 2023.

If you have a criminal record, you may want to check up on Can A Felon Become A Flight Attendant , as well as Does The TSA Run Background Checks before applying.

How about becoming a flight attendant with the Is a Flight Attendant Career Right for You? and the Fly Girl’s Guide: How to Become a Flight Attendant , or what about The Ultimate Guide To Becoming A Flight Attendant , the 101 Questions and Answers for the Cabin Crew Interview , and The Flight Attendant Survival Guide all available online today.

AAL has been there since the beginning and has remained at the forefront of innovation in commercial air travel. Not only did they stay ahead with advances in technology, but they also embraced progressive views.

Unfortunately, in 2021, the company sustained a loss of $8.9 billion in their 2020/2021 fiscal year. This was due to the effects of the pandemic restrictions. CEO Doug Parker stated, “American Airlines flew more customers than any other airline in 2020 and reduced its daily cash burn rate to about $30 million in the fourth quarter, down from nearly $100 million in April.”

He hoped that 2021 would bring recovery. Their next fiscal year did not start on a good note either, as traveling and tourism did not return to normal. It is unclear what the future holds for AAL, as airlines across the globe are facing unprecedented challenges.

Fly high and soar with your new career at American Airlines !

American Airlines Website

Fortune 500, 2021

About The Author

Leave a Comment Cancel Reply

Your email address will not be published. Required fields are marked *

Save my name, email, and website in this browser for the next time I comment.

• Privacy Policy

Travelers Plans How to Travelers Plans in The World

Mission statement travel agency examples.

As a travel agency, it’s important to have a clear mission statement that guides your business strategy. A mission statement is a brief statement that summarizes your company’s purpose and values. It can help you stay focused on your goals and make decisions that align with your core beliefs. In this article, we’ll provide examples of mission statements for travel agencies and offer tips for crafting your own.

Why Do You Need a Mission Statement?

A mission statement is a powerful tool for any business, but it’s especially important for travel agencies. Travel is a highly competitive industry, and having a clear sense of your purpose and values can set you apart from your competitors. A mission statement can also help you attract and retain customers who share your values.

Additionally, a mission statement can help guide your business decisions. When faced with tough choices, you can refer back to your mission statement to ensure that you’re staying true to your core beliefs. This can help you build a company culture that aligns with your values and create a sense of purpose for your employees.

What Should Your Mission Statement Include?

A mission statement should be concise and memorable. It should capture the essence of your company’s purpose and values in just a few sentences. Here are some elements that you might include in your mission statement:

• Your company’s purpose or reason for existence
• The values that guide your business
• Your target audience or ideal customer
• Your unique selling proposition or competitive advantage

When crafting your mission statement, it’s important to be authentic and true to your values. Don’t try to copy someone else’s mission statement or include buzzwords that don’t reflect your business. Your mission statement should be unique to your company and reflect what makes you stand out.

Examples of Mission Statements for Travel Agencies

Here are some examples of mission statements for travel agencies:

“To create unforgettable travel experiences for our clients, while fostering a culture of environmental responsibility and community engagement.” – This mission statement emphasizes the agency’s commitment to sustainable travel and community involvement.

“To provide personalized travel planning services that exceed our clients’ expectations, while fostering a culture of creativity and innovation.” – This mission statement highlights the agency’s focus on personalized service and innovative thinking.

“To empower our clients to explore the world with confidence and curiosity, while fostering a culture of inclusivity and respect.” – This mission statement emphasizes the agency’s commitment to diversity and inclusivity.

Tips for Crafting Your Mission Statement

Here are some tips for crafting a mission statement for your travel agency:

• Start by brainstorming your company’s purpose and values. What sets you apart from your competitors? What do you believe in?
• Keep it concise. Your mission statement should be no more than a few sentences long.
• Make it memorable. Your mission statement should be easy to remember and repeat.
• Be authentic. Your mission statement should reflect what makes your business unique and true to its values.
• Get feedback. Once you’ve drafted your mission statement, share it with your employees and customers to get their feedback.

A mission statement is a powerful tool for any travel agency. It can help guide your business decisions, attract and retain customers, and create a sense of purpose for your employees. By crafting a clear and authentic mission statement that reflects your company’s purpose and values, you can set your agency apart in a highly competitive industry.

Frequently Asked Questions

What is a mission statement.

A mission statement is a brief statement that summarizes your company’s purpose and values. It can help you stay focused on your goals and make decisions that align with your core beliefs.

Why do travel agencies need a mission statement?

A mission statement is important for travel agencies because it can help set them apart from their competitors, attract and retain customers who share their values, and guide business decisions.

What should a mission statement include?

A mission statement should include your company’s purpose or reason for existence, the values that guide your business, your target audience or ideal customer, and your unique selling proposition or competitive advantage.

How do I craft a mission statement for my travel agency?

To craft a mission statement for your travel agency, start by brainstorming your company’s purpose and values. Keep it concise, memorable, and authentic, and get feedback from your employees and customers.